Face-to-Face vs Digital Campaigning – SWOT analysis

Face-to-Face vs Digital Campaigning – SWOT analysis Traditional methods of campaigning are well-established ways to contact, survey and win over electors. However, with more and more people using Social Media and spending increasing amounts of time online, digital campaigning is looking more like the future of electioneering. Face-to-Face Campaigning Strengths By far the most personal … Read more Face-to-Face vs Digital Campaigning – SWOT analysis

Way to Go! 5 Social Media No-No’s That Ruin Careers

Way to Go! 5 Social Media No-No’s That Ruin Careers In this day and age, it is becoming more and more difficult to keep your work and personal life separate online. It is unavoidable that journalists, potential future constituents and your opponents will look through your social media profiles in order to decideif you are … Read more Way to Go! 5 Social Media No-No’s That Ruin Careers

Do Americans Dream of Election Sheep? Making Campaign Slogans Great Again

Campaign slogans are one of the most effective ways to make your campaign memorable. No one can deny the effectiveness of President Trump’s ‘Make America Great Again’. Slogans can inspire voters, be a battle call, or give them a vision of the bright future they can have if they vote for you. Effective campaign slogans … Read more Do Americans Dream of Election Sheep? Making Campaign Slogans Great Again

Donald and Biden Who? Why it’s not all about the Presidential Election

The American Presidential elections are doubtlessly the most high profile political events in the US, if not the world. The length of the campaigns, the many televised debates, and the constant media coverage make it seem like they are the elections that matter. In reality, there are hundreds of other election campaigns across the US … Read more Donald and Biden Who? Why it’s not all about the Presidential Election

Won’t Vote, Don’t Vote: How America Lost Its X Factor

Voter turnout in many western democracies has been decreasing since the 1980s. Political scientists believe that, in the US, this is a result of politicians focusing their resources towards expensive media campaigns, instead of intensive local campaigning and get-out-the-vote initiatives. Moreover, negative campaigning and the use of attack ads and smear campaigns can turn voters … Read more Won’t Vote, Don’t Vote: How America Lost Its X Factor

Elections in A Pandemic: What Covid is Teaching Us about the Potential of Online Elections

Elections in A Pandemic: What Covid is Teaching Us about the Potential of Online Elections There is no doubt that Covid-19 has changed the landscape of elections forever. Many elections worldwide have already been postponed, or are at risk of being postponed, and with the US set to have its Presidential, Congressional and Senate elections … Read more Elections in A Pandemic: What Covid is Teaching Us about the Potential of Online Elections

Combating and detecting Deepfakes in the age of Fake News

What are deepfakes and how are they made? The next phase of misinformation is being fuelled by AI, leading some, like the Wall Street Journal to take matters into their own hands and launch a deepfakes task force, the WSJ Media Forensics Committee. The machine learning technique called “generative adversarial networks” is the system on … Read more Combating and detecting Deepfakes in the age of Fake News

Thinking of running for Public Office? Here are the things you should do with your social media.

Thinking of running for Public Office? Here are the things you should do with your social media. Social media has become one of the main ways the public gets informed about Politics, and the people who are running for public office. Social media can be your best friend or your greatest enemy, therefore it is … Read more Thinking of running for Public Office? Here are the things you should do with your social media.